How to do AB testing using Google Analytics

A/B testing using google analytics

Testing page variations is an important aspect for a digital marketer. This articles explains the simple steps to do AB testing using google analytics ‘Experiments’ feature. What is A/B testing? Search for this on Google and you would get the answer as:  How to do AB testing using google analytics? Step 1: Navigate to the right Spot..! Before … Read moreHow to do AB testing using Google Analytics

Why choose Google Analytics?

Why choose Google analytics to improve

Why choose Google Analytics(Free) as the best alternative for Online Marketing Analytics? In the battle of ‘Premium‘ Analytics solutions, there is a silent yet salient winner waiting to capture the world of Analytics market. :–> Google Analytics!  Though ‘Google’ gives an explanation in this link: ‘Why choose Google Analytics’,  it is good to have another opinion on this isn’t … Read moreWhy choose Google Analytics?

Eye Opener: Dangers in Social Networking

dangers in social networking

Infomandala Presents: An article on ” Dangers in Social Networking “ If you are reading this article, it is most likely that you’ll have an account in social media! Cuz that’s the trend!!  Worst of dangers in social networking: Scenario 1 : Using your updates. Just imagine a scenario as described below: You have fought … Read moreEye Opener: Dangers in Social Networking

Search Engine Marketing: 5 Best practices you must know

For a better search engine marketing, we must first know the recursively true logic for any web based transnational business. “To drive a good quality traffic and then nurture accordingly.” Mainly, search engine marketing has organic and paid search options. They are beneficial only if your content is optimized for search engines. 1) Why should … Read moreSearch Engine Marketing: 5 Best practices you must know

Four Golden Rules for Great E-Marketing strategies.

Web marketing and e-marketing strategies

A brief note on web marketing and e-marketing strategies:- The article first describes the differences between web marketing and e-marketing strategies. Then,move on to explain the various hurdles faced and possible solutions. Difference between web marketing and e-Marketing strategies. Web marketing is for mass audience. We don’t have any information about the audience or we … Read moreFour Golden Rules for Great E-Marketing strategies.